UF/IFAS
What's Happening Around Florida

Home » Tag: consumers

Tag: consumers

In the battle against citrus greening, consumers will tell growers their perceptions of genetic editing

by Brad Buck
March 26, 2025

With the citrus industry at a crossroads, growers are looking for any solution to cope with the deadly citrus greening disease. Scientists see genetic editing – and in particular CRISPR technology -- as one potential avenue to rescue Florida’s ... READ MORE

Category: Agriculture, Health & Nutrition
Tags: Bachir Kassas, Biotechnology, Citrus, Consumers, CRISPR, Crop Transformation Center, Food And Resource Economics Department, Gene Editing, Genetic Modification, Growers, Orange Juice, Preferences, Study, Survey

Blueberries: A healthy, tasty snack from Florida farmers

by Brad Buck
March 19, 2025

As we head into the heart of Florida blueberry harvest season – March through May -- growers are shipping the fruit to market to meet statewide and national consumer demand. You can find Florida-grown berries in stores, farmer’s markets ... READ MORE

Category: Agribusiness, Health & Nutrition
Tags: Anthocyanin, Blueberry Breeding Program, Blueberry Season, Consumers, Doug Phillips, Grocery Stores, Growers, Harvest, Horticultural Sciences, Joshua Payne, Nutrition, Patricio Munoz, Registered Dietitian, Snack, Statewide Blueberry Extension Coordinator, U-pick, UF/IFAS Extension Hillsborough County

Savor the flavor, pack in some nutrition this Florida strawberry season

by Brad Buck
February 4, 2025

You can taste them now – sweet, succulent strawberries. February and March mark the peak time for Florida strawberry production, and University of Florida experts point to several reasons consumers gobble up the juicy fruit. “Strawberries ... READ MORE

Category: Health & Nutrition
Tags: Andrea Nikolai, Charles Sims, Consumers, Flavor, Florida Strawberry Season, Food Science And Human Nutrition, Harvest, Hillsborough County, Joshua Payne, Manatee County, Nutrition, Polk County, Storage, Strawberries, Strawberry Season, Strawberry Shortcake, UF Sensory Lab, Vitamin C

When pricing produce to sell directly to consumers, farmers urged to know their costs

by Brad Buck
August 14, 2024

Instead of taking what the broker or retailer feels like paying, small- and medium-sized farmers who sell directly to consumers should track costs, determine what they want to earn and set their own produce prices, University of Florida experts ... READ MORE

Category: Agribusiness, UF/IFAS
Tags: Consumers, Costs, Customers, Farmers, Farmers Markets, Jessica Ryals, Kim Morgan, Marketing, Mid-sized Farmers, Niche Market, Price, Retail, Small Farmers, Social Media, Southwest Florida Research And Education Center, UF/IFAS Extension Collier County

Survey shows growers, consumers want ‘wildlife-friendly’ plants, but UF researchers say education needed to recognize such flora

by Brad Buck
October 17, 2023

Growers want to produce wildlife-friendly plants, and consumers want to buy them, at least in theory, new University of Florida research shows. While consumers say they’re eager to purchase wildlife-friendly plants, some aren’t sure they ... READ MORE

Category: UF/IFAS
Tags: Adam Dale, Agricultural Education And Communication, Caroline Nickerson, Consumers, Department Of Entomology And Nematology, Florida Museum Of Natural History, Growers, Jaret Daniels, Laura Warner, Nurseries, Pesticides, Pollinators, Survey, University Of Florida Biodiversity Certified Plants, Wildlife-friendly Plants

UF experts: Florida watermelon growers sold a bumper crop this year – and still lead the nation in production

by Brad Buck
July 13, 2023

While many of you enjoy sweet, cool watermelon as a treat or snack this summer, remember where it comes from – the sweat of farmers, and some Florida growers say they had their best season ever. The bountiful season, which ends in most ... READ MORE

Category: UF/IFAS
Tags: Bob Hochmuth, Consumers, Crop, Food And Resource Economics, Growers, Harvest, Leader, North Florida Research And Education Center-Suwannee Valley, Southwest Florida Research And Education Center, Tara Wade, Watermelons

Business of Farming Workshop offers agriculture entrepreneurs keys to starting small-scale operations

by Lourdes Mederos
April 12, 2023

A team from the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) is offering a two-day program, The Business of Farming Workshop, for entrepreneurs looking to build an agricultural business. Limited bilingual assistance ... READ MORE

Category: Agribusiness, Agriculture, Farm Management, Professional Development, SFYL Hot Topic, UF/IFAS, UF/IFAS Extension
Tags: Agriculture, Business Of Farming, Business Plan, Consumers, Entrepreneur, Farmers Markets, Finance, Food, Food And Resource Economics, Food Sales, Human Resource Plan, Marketing, Marketing Plan, Operational Plan, Polk County, Small Farms, Small-scale Grower, Sustainable Food Products, Trent Blare, UF/IFAS Extension, UF/IFAS Tropical Research And Education Center, USDA, Workshop

Summit to help ag businesses learn to market themselves through new media

by Brad Buck
September 1, 2022

Want to know more about how to promote your agriculture-based business? You might reach more customers with a more effective presence on social media, among other tactics. To learn more about how to use non-traditional media to promote your ... READ MORE

Category: Agribusiness
Tags: Agribusiness, Agricultural Education And Communication, Center For Rural Enterprise Engagement, Consumers, Lauri Baker, Marketing, New Media, Rural Businesses, Social Media, Webinars

UF researchers find genes responsible for several flavor compounds in strawberries

by Brad Buck
August 10, 2022

In their quest to improve strawberry flavor, University of Florida scientists have found the genes behind several aromatic chemicals that enhance the fruit’s taste. These findings will help UF/IFAS researchers Vance Whitaker and Seonghee ... READ MORE

Category: Agribusiness
Tags: Aroma, Compounds, Consumers, Flavor, Genetics, Growers, Gulf Coast Research And Education Center, Plant Breeding, Seedlings, Strawberries, Taste, Vance Whitaker, Zhen Fan

UF study shows why ‘aromatic’ blueberries taste better

by Brad Buck
August 3, 2022

They may be called “aromatic” blueberries, but they don’t just smell nice -- they taste good. University of Florida scientists now know why: These fruits contain just the right genetic combination to produce the chemistry required for ... READ MORE

Category: UF/IFAS
Tags: Aroma, Charles Sims, Consumers, Flavor, Food Science And Human Nutrition, Horticultural Sciences, Patricio Munoz, Plant Breeding, Taste, Terpene, UF Sensory Laboratory, Volatiles

Subscribe For More Great Content

IFAS Blogs Categories