Tag: Florida Agricultural Marketing Research Center

National Orange Juice Day: 10 Facts that Might Surprise You about Florida’s Iconic Beverage

by Alena Poulin
May 7, 2026

Happy National Orange Juice (OJ) Day! Each year, May 4th celebrates this delicious and healthy beverage that many associate with the state of Florida, and for good reason. Here in the UF/IFAS Food & Resource Economics Department, our Florida ... READ MORE

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Tags: Agribusiness, Agricultural Marketing, Citrus, Consumer Insights, Florida Agricultural Marketing Research Center, Florida Citrus, Food And Resource Economics, National OJ Day, Orange Juice

Florida OJ industry weathers compounding pressures

by Megan Winslow
March 25, 2024

A significant portion of consumers are drawn to Florida’s iconic drink despite recent economic setbacks, a study of the state’s orange juice industry by University of Florida researchers reveals. (more…) READ MORE

Category: Agribusiness, Crops, Fruits & Vegetables, Horticulture, Pests & Disease, UF/IFAS
Tags: Agribusiness, Ask IFAS, Citrus Greening Disease, Crops, Florida Agricultural Marketing Research Center, Florida Department Of Citrus, Huanglongbing, Hurricane Ian, Hurricane Irma, Marisa Zansler, Market, Megan Winslow, OJ, Orange Juice, Research, UF-IFAS, University Of Florida Institute Of Food And Agricultural Sciences

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