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Tag: retail

‘Lanky Lassie’ shortbread plus UF/IFAS Extension incubator equals success for Marine Corps veteran

by Brad Buck
November 7, 2024

Combat-injured Marine Corps veteran Mary Katherine Mason-Alston makes shortbread with a family recipe that goes back to her great-grandmother. To sell to people far and wide from her Dade City store, she needed a food permit, which she ... READ MORE

Category: Professional Development, UF/IFAS, UF/IFAS Extension
Tags: "Lanky Lassie Shortbread", Dade City, Entrepreneur, Florida Department Of Agriculture And Consumer Services, Food Permit, Incubator, Marine Corps, Mary Katherine Mason-Alston, Military, Retail, Shortbread, SMARTstart, UF/IFAS Extension Pasco County, Veterans Day, Whitney Elmore, Wholesale

When pricing produce to sell directly to consumers, farmers urged to know their costs

by Brad Buck
August 14, 2024

Instead of taking what the broker or retailer feels like paying, small- and medium-sized farmers who sell directly to consumers should track costs, determine what they want to earn and set their own produce prices, University of Florida experts ... READ MORE

Category: Agribusiness, UF/IFAS
Tags: Consumers, Costs, Customers, Farmers, Farmers' Markets, Jessica Ryals, Kim Morgan, Marketing, Mid-sized Farmers, Niche Market, Price, Retail, Small Farmers, Social Media, Southwest Florida Research And Education Center, UF/IFAS Extension Collier County

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