While there’s an information outlet to satisfy almost any interest, the volume of available content can prove overwhelming. A newly published Ask IFAS document helps news consumers sort through the noise to identify credible sources and achieve balance so they are better informed.
“Accessing accurate, timely information helps consumers think critically about the best choices for themselves, as well as for their families and communities,” said the document’s author, Katie Stofer, UF/IFAS department of agricultural education and communication research associate professor.
One way to build or change a news habit is to start small and regularly re-evaluate progress, said Stofer, a former science journalist.
Her recommendations suggest consumers identify goals to guide the selection of information sources and the frequency they are consulted: For example, is the intention to become an informed voter or to address a health issue? Next, choose a preferred media format, such as print, audio and/or video. Then consider potential sources. Options range from legacy publications like the Associated Press to individuals producing a podcast.
But not all content is created equal. “Misinformation,” “disinformation” and “fake news” are all terms that have entered the cultural zeitgeist in recent years.
“It’s important to remember that every source has bias in some ways — even scientists,” Stofer said. “Understanding those biases can help you evaluate quality and contextualize what you take in and from whom.”
Anyone who relies on social media for news should be especially cautious; both the source of content and the entity posting or reposting it should be evaluated.
“Social media can increase access to news, but it can present a greater need and opportunity to investigate the source’s biases,” Stofer said. “Algorithm filters ultimately decide what users see.”
Stofer encourages consumers to develop media literacy, the ability to evaluate content’s legitimacy and accuracy. Her Ask EDIS document provides a list of websites available to assist with source vetting, including MediaBiasFactCheck.com, AllSides.com and FactCheck.org.
“It’s impossible to follow everything, so we need a way to make choices,” she said. “I hope this guide helps people make those choices, rather than tune out entirely.”
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ABOUT UF/IFAS
The mission of the University of Florida Institute of Food and Agricultural Sciences (UF/IFAS) is to develop knowledge relevant to agricultural, human and natural resources and to make that knowledge available to sustain and enhance the quality of human life. With more than a dozen research facilities, 67 county Extension offices, and award-winning students and faculty in the UF College of Agricultural and Life Sciences, UF/IFAS brings science-based solutions to the state’s agricultural and natural resources industries, and all Florida residents.
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