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Category: Agriculture

Getting the Most out of Social Media

Agriculturalists can use social media as a powerful tool for marketing their products and establishing a brand identity.  The goal of this series is to help agriculturalists understand how social media can work for them.  The… Read More

Economic Contributions of Agriculture, Natural Resources, and Food Industries in Florida in 2013

Alan Hodges in Florida pine forest

About 1.52 million people worked full- or part-time in Florida’s agriculture, natural resources and food industries in 2013– an 8.7 percent increase in jobs over 2012. Recognizing the significant impact agriculture, natural resources, and related… Read More

Turfgrass Herbicides: Mechanisms of Action and Resistance Management

Turfgrass

Herbicides are an effective tool for controling weeds in turfgrass; however, weeds can become resistant to herbicides and create significant problems for turfgrass production. The best way to combat herbicide resistance is to rotate herbicides… Read More

Eight Steps to Developing a Simple Marketing Plan

running up the 8 steps (silhouette photo)

Marketing is an essential component of any business, including agriculture. Despite the important role of marketing, many smallholding operators/growers are reluctant to create a marketing plan. This 5-page fact sheet provides a rationale for developing… Read More

Field Observations During the Eleventh Microwave Water and Energy Balance Experiment (MicroWEX-11) from April 25 through December 6, 2012

The University of Florida's C-band Microwave Radiometer system (UFCMR) Credit: J. Casanova, University of Florida

This new report from UF/IFAS researchers provides another set of observation data that can be used to develop better models for accurate prediction of weather and near-term climate. It describes the observations conducted during the… Read More

Fungal Gummosis in Peach

Figure 1. A peach limb with the blister symptom of fungal gummosis caused by Botryosphaeria dothidea. Credit: L. Pusey, USDA-ARS

Fungal gummosis in peach occurs when the fungus Botryosphaeria dothidea infects small openings or wounds in tree branches or trunks. The disease causes blisters on the tree that form lesions and eventually ooze gum (sap)…. Read More

Plant Diagnostic Clinic and HLB Lab

Figure 2. Southwest Florida Research and Education Center Credit: UF/IFAS

The Plant Pathology program at the UF/IFAS Southwest Research and Education Center is the state and local resource for plant diagnostic services, including HLB (Huanglongbing, or citrus greening) detection, and for insect identification. This brochure… Read More